‘Way Up’, 2026
200 × 140 cm
Oil paint on Angelo Cavalli’s Flatiron Building, New York (2009) print.
This work was produced to freshen its surroundings. The canvas sits in a creative study space where a lot of Mass Medium’s work is created. The black and white print had been sitting cumbersome and tired. Rather than replacing the work, the print was used as a backdrop for coloured creative expression.
Intertwining with the timeless skyline of New York City are animated figures, all a different colour and shape from the next. As figures of the imagination, they stand, squat, climb to elicit feelings of joy and curiosity. It is a project of revitalisation and proof that a bit of colour can make the difference.
The studio would like to clearly state that the original photographic print belongs to Angelo Cavalli and IKEA respectively.
Process content:
Click for more: